Develop an elevator speech

An elevator speech is a short, persuasive pitch that you can use to introduce yourself and your business in a variety of situations.

The goal of an elevator speech is to quickly and clearly communicate:

• Who you are.
• What you do.
• What makes you unique.
• What you can do for the listener.

A good elevator speech should be:

• Concise: No more than 30 seconds long.
• Clear: Easy to understand and remember.
• Compelling: It should pique the listener's interest and make them want to learn more.
• Customer-focused: It should focus on the benefits you provide to your customers, not just the features of your product or service.

Once you have developed your elevator speech, you should practice it until you can deliver it smoothly and confidently. You never know when you might have a chance to use it, so it's always good to be prepared.