The Lean Analytics philosophy

The Lean Analytics philosophy is about using data to build a better business. It's not about blindly following the numbers; it's about using data to inform your decisions and to learn from your mistakes.

The core principles of Lean Analytics are:

• Be data-informed, not data-driven: Use data to inform your judgment, not to replace it.
• Focus on the One Metric That Matters (OMTM): At any given time, there's one metric that you should care about more than any other.
• Know your business model and your stage: The metrics you track should be tailored to your specific business model and your current stage of development.
• Establish lines in the sand: You need to know what's "normal" for your business so you can set realistic goals and know when to move on.
• Embrace experimentation and continuous learning: The most important figures are often unknown or unknowable. The key is to be constantly experimenting and learning from your results.

By following these principles, you can increase your chances of building a successful and sustainable business.