The Serial Micropreneurship Model

For the Micropreneur, the "start over" option doesn't necessarily mean selling or abandoning their existing business. Instead, it can mean adopting the Serial Micropreneurship Model, a strategy for building a portfolio of small, profitable, and highly automated businesses.

The Difference from Traditional Serial Entrepreneurship

A traditional serial entrepreneur typically starts a company, grows it, sells it, and then moves on to the next one. This is a linear process that requires a full-time focus on a single venture.

Serial Micropreneurship, on the other hand, is a parallel process. Because a Micropreneur's products are often in small niches and are highly automated, it's possible to run multiple businesses at the same time.

The Front-Loaded Effort

The effort in this model is front-loaded. It requires a significant upfront investment of time to build the product and to automate the marketing, sales, and support processes. However, once a product is on "auto-pilot," it requires a minimal amount of ongoing maintenance, freeing up the entrepreneur to start the next venture.

This model allows a Micropreneur to:

• Diversify their income: By having multiple streams of revenue, they can reduce their risk.
• Explore new ideas: They can pursue new product ideas without having to abandon their existing businesses.
• Create a scalable lifestyle business: They can build a business that provides a significant income without requiring a full-time commitment.

The Serial Micropreneurship Model is a powerful way to build a resilient and flexible business that is tailored to the lifestyle goals of the entrepreneur.