Launch day is just the beginning

Launch day is an exciting milestone for any new business, but it's important to remember that it's just the beginning of a long journey. A successful launch is not a guarantee of a successful business.

The real work begins after you launch. This is when you start to get real feedback from real customers, and when you start to learn what's working and what's not.

The 1,000 Day Rule

It's often said that it takes 1,000 days to build a real business. This is a good reminder that building a sustainable business is a marathon, not a sprint.

Launch day is just day one. You have another 999 days to go.

What to Do on Launch Day

• Get the word out: Tell everyone you know about your new business. Email your list, post on social media, and reach out to your personal network.
• Make it easy for people to contact you: Put your email address, phone number, and social media links on your website. You want to make it as easy as possible for people to give you feedback.
• Start executing your marketing plan: Don't wait for customers to come to you. Start executing the marketing plan that you created on Day 5.
• Don't stress: A launch will rarely make or break a business. The most important thing is to get your product in front of customers and to start the learning process.

Remember, the goal of a 7-day launch is not to have a perfect launch, but to start learning as quickly as possible.